Welcome to The K2 Sales Academy!

Are you tired of the same old sales training  that produces minimal to no results? Training delivered by someone who has never managed a quota, succeeded in the industry or can  repeat their results for others.

Sales is about delivering outcomes.  An exchange of value for time. This is no different when selecting  a sales training partner. Time out of your territory or business must have a positive impact on your mindset, sales processes and techniques all contributing to your overall win rate. 

Challenges with traditional sales training programs are maintaining learning momentum after the training, unable to revisit the content just in time (JIT). No opportunity to gain real time practice & get comfortable with the material using storytelling  & sharing examples.  The outcome, we sound scripted and struggle to have meaningful business conversations that convert.

Join the K2 Sales Academy, an online Sales training platform for sales professionals, Sales Leaders and business owners. Coming together to level up their sales skills, increase their confidence  and convert more opportunities 

The best thing in working with K2 Perform is that Karen herself comes from a Sales background and understands the process. This is something Sales people can definitely relate too and are more amenable to ideas/strategies when being confronted with a new way of doing things. Karen gave them each specific examples to work on, to help improve their skill set. If specifics aren’t used, and topics are kept general, progression takes much longer – Karen’s system is efficient and more effective        Daniela Perrelli, VP Sales Galien Inc.
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1) Foundations of Selling

online

$695 CAD | Available On Demand |

For the self-starter who learns best on their own terms. 

You don’t need a cheerleader—you need proven tools, clear direction, and a system that works.

This self-paced program is designed for independent sales professionals who want to sharpen their sales skills without the fluff. Whether you're new to selling or ready to revisit the fundamentals, this course gives you the structure to grow—your way.

You’ll get:

  • 8 practical, step-by-step modules

  • Tools, templates, and scripts you can use right away

  • Real-world examples to help you apply what you learn

Learn at your own pace. Sell with confidence. Move forward on your terms.

 
 

2) Sales Mastery for Women who Lead with Purpose

$2,997 CAD | Starts June 13 @ 11:30 AM EST

Sell with purpose—Not pressure.
This 8-week hybrid program is built for women founders ready to grow revenue without scripts or sales tactics that feel off. If you're tired of:

  • Emails getting ignored
  • Discounting your value
  • Feeling invisible to the clients you know you can help

 What's Included?

  • 8 self-paced modules

  • 8 live group coaching calls

  • 1:1 support tailored to your business

  • Private community for accountability & support

  • Templates + tools you can use right away


If your sales process doesn’t feel aligned, Let’s change that.

✔ Communicate with confidence
✔ Build messaging that lands
✔ Lead authentic, high-converting conversations
✔ Leverage your strengths—empathy, curiosity, intuition


 

 

 

Karen Coaching3) 1:1 Sales Coaching with Karen 

$395 CAD per session | Bundling Options available

Sometimes, the biggest thing standing in our way—is us.
Doubt. Overthinking. Playing small. It shows up in our sales, our pricing, and how we speak about our work.

This private coaching session is designed to shift that.

As a seasoned sales trainer and coach to hundreds of sales professionals and founders, I’ll help you move past the mindset blocks and into a sales approach that feels powerful, clear, and fully yours.


What You’ll Get:

  • Clarity on what’s holding you back

  • Tools to lead sales conversations with confidence

  • Messaging that feels aligned—not forced

  • Honest, expert support to get unstuck—fast

 

About K2 Sales Academy

K2 Sales Academy is an online learning platform designed for modern sales professionals—founders, business owners, and reps—who want to sharpen their skills in a way that actually sticks.

Built by sales expert Karen Karen, the Academy breaks down sales into clear, actionable modules delivered in micro-bites—because people learn best in short bursts, reinforced through real-world application.

Whether you're new to sales or looking to strengthen your foundation, K2 Sales Academy gives you the tools, structure, and confidence to sell with purpose, not pressure.

Learn it. Apply it. Grow your business—your way.